2017 - 2018 New Year's Eve Countdown at Time Square


Tongliang Athletics Dragon Dance kicks off the Times Square New Year's Eve Countdown Celebration

    Times Square New Year’s Eve celebration on Dec. 31, 2017 was extra special and highlighted as the Sino-American Friendship Association (SAFA) partnered with the Times Square Countdown and Chongqing, China to be the opening act. As the world’s most watched New Year’s Eve celebration, Chongqing had a unique presence in Times Square on New Year’s Eve, with the themed as “Beautiful Chongqing, a City with Mountains and Rivers.” Cimagine media group, LLC organized such a spectacular event.


SAFA, Chongqing and Tongliang Athletic Dragon Team wish everyone Happy New Year!


The Tongliang Athletics Dragon Dance from Chongqing, China

    Chongqing presented with a special performance by Tongliang Athletics Dragon Dance, the most famous Chinese dragon dance, which hails from the Tongliang District of Chongqing. This year, a 15-meter long Athletics Dragon – gold and blue in color and undertaken by eight performers - came to life in Times Square, depicting the characteristics of “high,” “fast,” and “strong” to thrill onlookers, presented in partnership with the Sino-American Friendship Association. The dance was the same type performed at the Beijing Olympic Games, and its movements were more enhanced, faster and larger in magnitude. Performers from China brought the dragon to life and made an amazing impression for every audience on Times Square.



10,000 Red scarves with greeting from Chongqing, China being distributed to the crowd

     Special guests include: Zhang, Qiyue, Consul General of China in New York; Liu, Qi, Chairman of Chongqing Tourism Administration; Ellyn Canfield, special representative of New York City Government; Tim Tompkins, President of Time Square Alliances and Peter Zhang, President of Sino-American Friendship Association presented and celebrated this event. The event was hosted by Executive Vice President of Sino-American Friendship Association, Li, Li and well known national TV personality, Allison Hagendorf. Li and Allison, along with Chinese officials delivered greetings both in English and Chinese to the world.

     10,000 Red scarves imprinted with "Chongqing China", and "Happy New York 2018, New York" from Chongqing Tourism were distributed to the audience. The scarves have brought greetings and warmth in the cold winter evening.

Chongqing tourism promotion video being displayed on 1 Times Square building big screen LED under the Crystal Ball

Live broadcast opening ceremony being displayed on Big Screen LED at Times Square area

Chongqing tourism promotion video being displayed on ABC Giant LED Screen at Times Square

    The major world heritage sites, namely Dazu Rock Carvings and South China Karst, with Wulong Three Natural Bridges and others Chongqing spectacular features were rolling throughout at ABC Times Square giant LED screen in New York.

Zhang, Qiyue, Consul General of China in New York being interviewed by media

Liu, Qi, Chairman of Chongqing Tourism Administration being interviewed by media

"Sino-American Friendship Extraordinary Contribution Award" being presented to Liu, Qi

     On the night of the event, Consul General of China Zhang, Qiyue was interviewed by many media. She mentioned that China has entered a new era, closing its relations gap and becoming the spotlight of the world. China should remain open minded and be confident to share its achievements and milestones with the world. To achieve China’s future development success and goals, we will have to rely on China and its citizens’ determination, fortitude and efforts.

News Report Links:
1. Times Square(6:07 p.m to 6:21 p.m)
2. NYC & Company
3. ABC
4. FOX
5. NBC